About the webinar
In this 60-minute session, P2H Group experts will review how U.S. agencies can structure AI initiatives to control costs, show ROI earlier, and meet compliance requirements. The session will include practical examples and a live Q&A.
When?
Tuesday, September 30, 2025
- 11:30 AM – 12:30 AM (GMT-4:00) New York, Washington, Boston
- 10:30 AM – 11:30 AM (GMT-5:00) Chicago, Houston, Dallas
- 8:30 AM – 9:30 AM (GMT-7:00) Los Angeles, San Francisco, Seattle
Who should attend
- Agency Founders & Managing Partners
- CMOs, CTOs, Heads of Data/Digital/Innovation
- Client Strategy & Growth Executives
- IT Decision Makers in Media, Retail, and Consumer Services
What you can expect
- Understanding AI cost structures: Breakdown of budget items such as cloud services, data governance, and system integration.
- Measuring ROI within six months: Methods for setting pilot goals and tracking results that can be shown to clients and CFOs.
- Scaling from pilot to production: Main risks that arise when moving beyond pilots, including integration challenges, data pipelines, and compliance checks.
- AI Regulation Readiness: How P2H helps organizations prepare for the EU AI Act with tools, guidance, and governance frameworks.
Why you should attend
- Get clarity on new U.S. regulatory requirements and what they mean for agencies working with enterprise clients
- Understand how European rules like GDPR and the AI Act will affect agencies serving multinational accounts
- See the real cost drivers in infrastructure, data, compliance, and integration
- Learn how to set realistic ROI timelines and report value to clients, boards, and finance leaders
- Explore ways to scale projects into repeatable practice without adding delivery risk
- Benchmark your agency’s readiness against leading industry peers
- Join the live Q&A with P2H experts and address challenges specific to your accounts
Agenda
09:00 AM – 10:00 AM ET
- Opening remarks, Roman Pavlyuk
- Where the money really goes, Roman Pavlyuk
A breakdown of the true cost drivers: cloud, data, integration, and compliance
- How to show ROI in 6 months, Andrii Liashenko
Proving value early to CFOs and clients without overpromising.
- What you need to know about regulation (U.S. + EU), Roman Pavlyuk
A concise view of rules that will land on agency leaders’ desks.
- Turning pilots into repeatable practice, Andrii Liashenko
How to scale beyond one-off tests and avoid delivery breakdowns.
- Q&A: Your client challenges, All speakers
Direct answers to the questions agencies are already getting from enterprise clients.
Come curious, leave inspired.
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