AI Engineering

P2H Forge partners with creative and marketing agencies to identify the highest-impact AI use cases, prove value fast, develop and roll out production-grade compliant solutions for most complex marketing campaigns.

Our approach

Every AI project starts with a one-day readiness scan. Eight areas - data, infrastructure, governance, talent, culture, MLOps, use-case fit, business impact, are scored against hard KPIs.
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During the executive session, we convert board-level goals, top-line growth, margin protection, compliance obligations, into a quantified AI scorecard. Each candidate use-case receives a dollar impact estimate, delivery effort rating, and risk grade, giving leadership a clear “fund, defer, or drop” decision before any spend is committed.

Our services

DevOps & Infrastructure

Build and maintain IaC-based pipelines, blue/green and canary releases, drift prevention, and cost-guardrails across AWS, Azure, or GCP.

Faster releases, lower outage risk, and clear cost governance.

QA & Compliance engineering

Catch bugs, fix accessibility gaps, and prepare evidence for audits.

Fewer escaped defects; audits pass without last-minute scrambles.

Core web vitals optimization

Profile LCP, INP, CLS; refactor assets, optimise third-party scripts, and apply edge caching; verify fixes in real-user data.

Pages load and respond within recommended thresholds, reducing bounce and abandonment.

Performance engineering

Eliminate slow queries, fix memory leaks, and handle traffic spikes.

Infrastructure sized to demand, avoiding over-provisioned spend.

Our services

AI as a service (AIaaS)

Pre-built recommendation, forecasting, and content-scoring models exposed through an SLA-backed API, scaling on demand without new infrastructure.

Faster releases, lower outage risk, and clear cost governance.

Custom AI development

Bespoke models trained on your first-party data and validated against campaign KPIs through controlled A/B tests.

Faster releases, lower outage risk, and clear cost governance.

AI infrastructure partnership

Managed GPU clusters, feature stores, and automated MLOps pipelines that plug into AWS, Azure, or GCP with built-in cost guardrails.

Faster releases, lower outage risk, and clear cost governance.

Conversational AI integration

Multilingual chat and voice agents that handle support, lead capture, and guided shopping, handing off to humans when needed.

Faster releases, lower outage risk, and clear cost governance.

AI governance & compliance

Policy-as-code bias tests, lineage logging, and exportable audit packs that satisfy GDPR, CCPA, and the EU AI Act.

Faster releases, lower outage risk, and clear cost governance.

Content production automation

Generative workflows that draft copy, adapt visuals, and localise assets, cutting revision cycles while protecting brand standards.

Faster releases, lower outage risk, and clear cost governance.

Agility with maturity

P2H Forge infrastructure balances start-up speed with SME level of governance trusted by digital programs and campaigns across 35+ Fortune 500 companies. See how our delivery infrastructure helps you create more experiences and products.

Our delivery infrastructure

What AI won’t do

P2H Forge blends customer-centered design, modernization playbooks, and P2H 72™ sprints into every engagement, delivering blueprint-to-launch confidence with enterprise-grade governance while keeping full brand control.

Replace creative talent: AI solutions automate and streamline content production and management, but brand voice, insight, and approval still come from people.

Learn your business on its own: AI depends on curated data and regular tuning, without human context it delivers little value.

Set direction or strategy: It executes faster than any tool, but goals, positioning, and KPIs remain human decisions.

Regulate itself: Bias checks, drift alerts, and compliance reviews still need informed oversight and governance.

Impact. Use cases. ROI.

See examples of solutions that directly impact your agency and team performance, business metrics and clients experience.

Customer Experience

Creative scoring

AI reviews draft assets against past campaign performance and brand guidelines, flagging low-performing variants before they reach production, with fewer revision cycles and faster client approvals.

Automated post-production

Agentic AI generates theme-consistent visuals, alt text, and localisation edits, cutting hours of manual work per asset and shortening time-to-publish.

Real-time content personalisation

Models swap headlines, images, and offers for each visitor in the moment, boosting engagement without extra creative rounds.

Media & audience

Dynamic audience segmentation

Real-time clustering adjusts media buying based on behaviour data, helping planners reallocate budget toward high-converting cohorts and reduce wasted spend.

Adaptive email sequencing

Reinforcement-learning agents test subject lines, send times, and content blocks, then select for each subscriber the variant with the highest open-to-conversion ratio.

Campaign guardrails

Models monitor daily spend and authorised audiences, pausing ads that drift off brief and preventing budget overruns.

Operations & reporting

Intent-driven lead scoring

Natural-language algorithms analyse form fills, chat logs, and intent signals, routing high-quality prospects directly to CRM stages and lifting sales acceptance rates.

Automated reporting

Large language models translate analytics dashboards into client-friendly summaries, giving account managers more time for strategic planning and relationship building.

Predictive capacity
planning

Forecasting aligns studio schedules with projected asset demand, balancing workload, reducing overtime costs, and improving on-time delivery metrics.

Why partner with P2H Forge?

Business insights and domain expertise from 130,000+ completed projects guide model design, feature engineering, and deployment best practices.

Policy-as-code frameworks enforce privacy, security, and ethical standards throughout the model lifecycle, producing audit-ready artifacts on demand.

Our pipelines integrate with leading AI and cloud services, including OpenAI APIs, AWS, Azure, and Databricks.

SLA-governed teams provide real-time visibility into velocity, budget, and model performance, ensuring predictable outcomes for every campaign.

Our leaders

Our leaders transform raw data into smarter products, bolder platforms, and everyday wins for your customers.

Yulia Martysh

Head of delivery

Liliya Semchenko

Project Lead

Konstantin Vlasov

Delivery manager, US unit

Olena Aksonova

UI/UX designer

Customer stories

From e-commerce launches to national healthcare portals, our Platform performance & growth work keeps high-traffic sites fast, stable, and audit-ready at peak demand.

Customer story